Data Axle

Integrate Data
Subscription Details 
Data Axle offers a comprehensive view of businesses and consumers across the United States and Canada. This includes specialty datasets such as B2C Link (allowing you to target consumers at work and home), Intent data, New Business data, New Homeowners/New Movers, Life Event Data (newly engaged, newly married, new parents, etc.) and much more. 
Update Granularity 
Depending on the dataset, update frequency can be as often as real-time.
Price 
Pricing varies based on use case, update frequency and volume of records. 

Data Axle is a leading provider of business, consumer, and specialty data across the United States and Canada. We apply time-tested, expert human intelligence and technology to fuel real-time results for clients of all sizes  whose needs span across a variety of industries. Data Axle helps clients make data-driven decisions to help them expand their capabilities, drive real-time business intelligence, and ultimately grow their business. 

Collection Methodology 
The business data is collected from 6,000+ sources including yellow pages, county courthouse records, license renewals, telephone and research activity to include phone disconnects, utility collects, partner feedback, new ownerships, change of address, public filing/bankruptcy, and more. 
 
The consumer data is collected leveraging third-party partners,  utility connects, deed transfers, tax assessors, county courthouses, credit card transactions, voter registration, new landline phone connects, telco feeds, hunting licenses, boat registrations, websites, census, USPS, white page listings, survey responses, and more. 
Regional Coverage 
US & Canada
History 
Data Axle has business data that dates back to 1997 and consumer data dating back to 1996.
Cadence 
As frequent as real-time.
Themes Covered 
Data Axle helps support a variety of clients across all channels (OTT, DMP, DSP, SMB, Enterprise, DaaS & SaaS)
Known Biases 
The transactional data contains non-essential purchase history with limited brand affiliation. If interested, please inquire for more detailed information.
Granularity of Data 
Data Axle’s business database is organized according to the US Government’s Standard Industry Classification (SIC) Coding system that categorizes businesses by general business activity. The Data Axle coding system goes even further to better define a company’s line of business. Additionally, each record in the Data Axle database is assigned a NAICS code. 
 
Data Axle’s consumer database is organized by family ID and person ID. For more information on how granular Data Axle’s database can get, please inquire for more details. 
Sectors / Companies 
All businesses inside the US & Canada